降价是门艺术 ?每个客户都希望降价,该不该降价?降多少?一定选择对的客户,给出对的折扣。
很多业务员在论坛上“吐槽”这样的事情:
@ chenyuqing1102:昨天老客户说现在竞争大,很多家供应商报价低于我们的价格,大概是5%的折扣,这个折扣远低于行业水平,我一直坚持没降价。今天客户直接把目标价格发过来,说就要这个价格,我到底应该怎么回复呢?
@ yang8004:前几天给客户提供了价格,我知道我们的价格并不高。但是今天收到客户的信件如下:
Dear,
we received an order from our customer for the below mentioned specification.
I want to order all items at one supplier.
Could you please proof your pricing, any discount would be helpful (especially Pos.3 is too expensive)